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Integration · E-commerce and Retail

Give Agentforce the shopper context your storefront already has

Salesforce Commerce Cloud runs your B2C and B2B storefronts — the product catalog, price books, shopper carts, order history, and customer profiles behind every purchase. Emerge Digital connects that commerce data to Agentforce so an agent handling a shopper can see the actual order, the product they bought, and where the cart stands, rather than asking the customer to repeat details. The agent grounds its reply in the same catalog and order record the storefront serves, and defers to a person when a request needs a judgement call.

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What this unlocks

  • Agents read live order records — line items, fulfillment status, and history — so a shopper asking 'where is my order' gets the real state, not a scripted guess.
  • The product catalog and price books become answerable, so an agent can confirm availability, variants, and pricing from the same source the storefront renders.
  • Shopper profiles and cart contents give the agent context on who it is helping and what they were about to buy, so the conversation picks up where the store left off.
  • Permissions decide which storefront data an agent may read and which order actions require a person to confirm, so B2C service and B2B account flows stay separate and controlled.

In the customer journey

Order status without the runaround

A shopper asks about a recent purchase and the agent reads the order and its fulfillment state directly from Commerce Cloud, answering in the moment instead of collecting an order number and promising to check.

Cart recovery that knows the cart

When a shopper returns with an abandoned cart, the agent sees the items and can answer questions about sizing, stock, or a promotion — helping the shopper decide rather than re-pitching from scratch.

Product questions grounded in the catalog

A pre-sale question about variants or compatibility is answered from the live product record, so the shopper hears what is actually in stock and how it is configured, not a stale description.

Commerce Cloud sits squarely in Discover, Engage, and Convert. During Discover and Engage, an agent uses catalog and shopper data to answer product questions and steer a hesitant buyer; at Convert, it helps resolve the friction — stock, pricing, cart issues — that stalls a checkout. After the sale, the same order data lets service agents pick up the thread without a handoff gap.

How Emerge integrates Salesforce Commerce Cloud

Emerge Digital connects Salesforce Commerce Cloud to Agentforce as a consulting engagement — we map which commerce objects your agents need, from orders and products to shopper profiles, and set the permissions that govern what each agent may read. Where an action touches an order, we design it so the agent drafts or proposes the step and a person confirms, rather than silently changing a purchase. We build the retrieval and actions around your storefronts as they are actually configured; this is designed and governed work, not a self-install plugin.

How we structure an engagement

FAQ

Can the agent place or cancel orders on a shopper's behalf?

Only within controls you set, and we design order-affecting steps so a person confirms them. An agent reads order and cart data freely, but changing a purchase is gated by permissions and human review rather than left to the agent alone.

Both Commerce Cloud and Agentforce are Salesforce products — isn't this connected already?

They are separate systems that need to be wired together. The engagement is mapping which commerce objects your agents should read, setting permissions, and building the actions — that configuration is what makes the shopper context usable and safe.

Is this a connector we install ourselves?

No. Emerge designs and builds the integration around your storefront data and governance model as a services engagement, rather than shipping a pre-built app you switch on.

Ground your agents in Salesforce Commerce Cloud.

Tell us what your agents need to read and write in Salesforce Commerce Cloud, and we'll design the integration and the governance around it.

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